Reflect using these activities:
(a) Choose an organization and explore the sustainability challenges which it faces.
- What will they be forced to think about as a result of growing regulation?
- Where might there be opportunities to cut costs or grow the business?
- What might their strategy look like for sustainability-led innovation?
- What challenges might implementing it pose?
(b) Choose an organization to focus on and then, using the 4Ps framework, explore and identify opportunities for sustainability-led innovation.
Prepare a short presentation highlighting the key ‘do better’ (incremental innovation) and ‘do different’ (radical innovation) options. What might the challenges be in implementing such a strategy?